Bakery China 2026 took place in Shanghai in late May. Leveraging this key industry event, our company's chairman and sales team met face-to-face with an African partner to discuss their first-time yeast procurement cooperation.
The client initially discovered our company and product offerings through our official website and reached out with genuine interest in long-term yeast supply cooperation. Prior to the offline exhibition meeting, our dedicated sales manager maintained regular communication with the client via email and WhatsApp. Through ongoing conversations, we learned that the client operates physical bakery stores locally and also supplies bakery ingredients to regional supermarkets. With stable offline retail and wholesale channels, the client has built a solid business scale in the local food market.
To verify product performance for local baking scenarios, we sent yeast samples for the client's trial production. After practical baking tests, the client was very satisfied with the yeast's fermentation effect and gave positive feedback on our product stability. Confirming the samples met their production standards, the client traveled to Shanghai specifically for the exhibition. We discussed all practical cooperation details in person, and the client finally confirmed plans to purchase both our low-sugar and high-sugar yeast products.
At present, the client is still clearing their existing stock of yeast products, so they are delaying new purchases temporarily. During the meeting, our chairman briefed the client on our actual production lead time and international shipping cycle based on real factory scheduling. The client confirmed they will place their first official order in mid-to-late June once their inventory is depleted. Our chairman also extended a sincere invitation for the client to visit our Dalian production factory, hoping to build steady, long-term cooperative partnership with the African buyer.
As a direct manufacturer specializing instant dry yeast, Dalian Xinghe Yeast delivers reliable and cost-effective yeast products for global buyers. We focus on the research, production and supply of yeast biological products, and support downstream sectors including bakery production, wine brewing and livestock breeding. We tailor all-round practical yeast solutions to meet the diverse production needs of different customers.